He may represent a slightly smaller fighting force but Character Option’s HMAF Royal Marines Commando is not outgunned in the detail department. Since Hasbro stood down their military-style figures in favour of ‘action adventure’ characters a massive gap has opened in the toy market. Step forward British toy company the Character Group. Opening up a …
Author Archives: hmaf blog
HMAF Cards
Accompanying the HMAF toys launch are a range of HMAF Collector’s Cards. In total there are nine cards to collect, representing three for each service – Army, Royal Navy & Royal Air Force. The cards, three to a pack, are found as free inserts in a range of publications to publicise the HMAF launch. These …
Royal Navy Hovercraft
Here’s one you’ve probably not seen anywhere else yet. Character Options HM Armed Forces Royal Navy Hovercraft. This HMAF toy comes fully operational with radio control unit and versatile capability of travelling over both land and water, exactly like the real thing. The craft comes with one HMAF Royal Marines Commando figure and features a …
HMAF Mercenary Figure
Now that we’ve seen the initial line up of HMAF figures, some fans are left wondering “Where’s the bad guy?” After all, the HMAF 10 inch hero action figures ought to have something to fight against… Well, Character Group’s MD Jon Diver has now answered this important question. Absolutely, yes, there will be a “generic …
Vintage Action Man
To be sure, 1966 was an inspirational year for the UK. Not only did England win the World Cup, but Palitoy launched the Action Man. Over the years a pristine vintage Action Man has become about as rare as an England victory in a major tournament. A much sought after 1960’s first wave Action Man …
HMAF Action Figures
Getting the realism into certain HMAF action figures was achieved by using real life action heroes. Digital sculpts were taken of several serving HM Armed Forces personnel. The picture above shows real life RAF Winchman Sergeant Ed Griffiths holding his action figure counterpart. Ed is more usually found swinging from a rope below a Sea …
HMAF Mercenary Released
As trailed on this site last month the first HM Armed Forces Mercenary Action Figure has now been released by Character Options. The 10 inch scale Enemy Mercenary Fighter is designed as a combatant for the already released Army, Royal Navy and Royal Air Force HMAF figures. The mercenary figure features a removable helmet including …
New HMAF Figures
Two brand new HMAF Figures for 2010 were released today – the RAF Regiment Gunner and the Royal Marines Commando Sniper. Two very welcome and surprising innovations; the Gunner features a removable helmet, and the Sniper features Action Man style swivelling ‘Hawk Eyes’. Regiment Gunner
Arctic Mission
HMAF Arctic Mission is the new theme for HM Armed Forces toys launched at the London Toy Fair 2010. Devised and created in partnership with Her Majesty’s Forces the HMAF Arctic Mission range will include new figures and vehicles specially equipped for cold climate survival missions. The Arctic Mission range includes three vehicles. There’s the …
Talking HMAF Figures
New for 2011 are the HMAF Talking Figures. There’s the Army Talking Infantryman, the Navy Talking Hawk Eyes Commando, and the RAF Talking Police Dog Handler. All three have the new MTP (Multi-Terrain Pattern) camouflage uniform developed by HM Armed Forces for use in the varying terrain of Afghanistan and coming into wider use in …